ALICE Gullick, Kris Barras Band and Tariq B are the next three acts lined up to play the third Limelight night at The Wharf, Tavistock which takes place tonight (Friday).

The showcase nights are going from strength to strength and organiser Ellie Fox said she was ecstatic about the way music fans and performers have supported the nights so far.

She said: ‘It shows that the people of the South West are hungry to discover new talent and with the Wharf Limelight sorting the wheat from the chaff, the audience are lapping up the experience.

‘We have so much talent here in the South West and I’m so grateful to be able to be a part of making a positive difference to the music scene. When I hear the feedback it makes all the hard work worthwhile!’

The next night promises to be pretty special with young guitarist Alice Gullick who has become well known on the local acoustic scene.

Joining her is Tariq B, a young musician who’s lived in Asia for most of his youth and grown up around an eclectic musical culture. Whilst primarily a singer song writer he branches out into traditional Indian and fusion music.

The third performer is Kris Barras Band who promise to capture the magic of real and raw emotion in their playing style. Kris has become known for an ability to communicate all his thoughts and feelings through the strings of a guitar just as strongly as one may find talking to a best friend verbally.

As with previous nights, all performers are paid with a generous split of the door takings and customers are asked when they arrive who they have come to support with that performer getting their vote.

If, as often happens, the customer says they are there to support all the acts then the door charge is split evenly. It’s a business model well known in London that puts the onus on the performers to get proactive with their own self-promotion and enabling them to learn the ropes of self-marketing, which runs hand in hand with The Wharf’s own efforts.

It’s a project that the venue is supporting and press officer Ellie Hudson, who has a background in band promotion, said: ‘In today’s environment with so much entertainment vying for people’s attention aside from the colossal amount of live bands out there playing, and by that I mean social media, gaming, X Box and so on, it’s never been more important for performers to get to grips with the need to treat themselves like a business that needs marketing and selling.

‘Limelight has been set up with that in mind, it’s a steep learning curve for many who still hold onto the notion that all they have to do it turn up and play.’

l For more information see the Wharf advert.